Digital Marketing Assistant (WFH Remote)

Summary

We are ramping up our digital marketing efforts and need a Digital Marketing Assistant (WFH Remote) to grow with us. You will primarily be responsible for managing and developing our digital marketing channels; social media, blog, and newsletters.

We are a team of watch enthusiasts that have recently started an online watch journal to complement our newly opened retail store in Los Angeles.

Our online store and journal can be found here:

We seek a passionate content creator, visual storyteller, strategic thinker, and skilled communicator with a keen sense of art and the current social voice, tone, style, and creativity.

The ideal candidate has a good understanding of how social media, blogs, and newsletters fit into a brand’s marketing strategy. In addition, you must have an eye for design, have a passion for arts, be a lifestyle enthusiast, and be a strong copywriter.


A typical day as a Marketing Assistant might include:

  • Work with social media team to propose content to drive engagement to target audiences across Instagram, Facebook, Tik Tok, Twitter, Pinterest, and Discord
  • Curate, edit, and organize imagery and/or short videos for use across social, e-commerce, blog, and email campaigns.
  • Manage and respond to brand conversations on social media—i.e., community management
  • Update homepage imagery, banners, and copywriting to cycle through product promotions and ensure content consistency across all digital channels
  • Create SEO-friendly marketing copy to support new collections across marketing channels.
  • Monitor social media, news, and blogs for trending topics and engagement opportunities
  • Plan and maintain a marketing calendar for business-wide use


Key Qualifications


  • Ideally, 3+ years experience in communications or marketing. Preferably in social media marketing, editorial, content creation, and distribution.
  • Uses and creates on social media daily.
  • Energy and enthusiasm for social media, with experience using Facebook and Facebook Groups, Instagram, Tik Tok, etc
  • The candidate is passionate and knowledgeable about current trends in art, style, lifestyle, content development, and distribution.
  • Excellent written and verbal communication, collaboration, and planning skills with attention to detail.
  • Understanding of how brands should participate in social media authentically.
  • The candidate is culturally sensitive to the latest trends; understands the internet, social and meme culture, and how to work within it while maintaining brand safety.


You should have:


  • The ability to make relevant content across all platforms and has exceptional skills in design, social media copywriting, and newsletter copywriting.
  • Experience with Photoshop, Canva, Trello, etc.
  • Tech-savvy acumen - enough to not be afraid of learning new tools that can enhance the creative development process and automate repetitive tasks.
  • Ability to successfully organize, prioritize and manage multiple projects under strict deadlines.
  • Flexibility to wear multiple hats - no job being too small or too large.
  • Passion for working in an entrepreneurial and fast-paced environment
  • Analytical mindset able to collect, synthesize, and use social data to affect change.
  • Reliable and secure access to high-speed internet


Process:

Step 1: Complete Video Application here.


Step 2: A call with your potential manager or someone from the hiring team to dive deeper into your experiences and goals.

Step 3: A short assessment to help us see your skill sets as they relate to the role we have.

Step 4: Depending on the role, interviews with key stakeholders from the role (could be 1 or up to 3) who will dive further into the role with you and answer any questions you may have.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...